Data type

Email and calendar: the decisions your company made in writing.

Every client thread, internal approval, and scheduling exchange is a record of how work moved from request to resolution. Buyers want the sequence, not the sender. With people and companies replaced by consistent fictional values, years of mailbox history show a model how a real business communicates, decides, and follows through.

Strong demandTypical systemsGmailOutlookMicrosoft 365Google Workspace

No dataset needed to start. Buyers price from a one-page manifest; nothing leaves your systems until you sign.

Why buyers want it

What a model learns from these records

  • Threads show a request arriving, being routed, and being answered, with the reasoning in between.
  • Calendar records tie conversations to meetings, deadlines, and handoffs, which gives a model the shape of a working week.
  • Internal approvals and escalations in email are the judgment calls no manual captures.
  • Volume. A 40-person company sends and receives millions of messages over five years, and most of them are about work.
What it contains

Records that usually go in the manifest

  • Client threads from first inquiry to signed engagement, including replies, forwards, and the attachments referenced by name
  • Internal approval chains: a request, the questions asked, the sign-off
  • Scheduling exchanges and the calendar events they produced, with attendees reduced to roles
  • Vendor and supplier correspondence: quotes, revisions, confirmations
  • Escalations and complaint handling, with the resolution in the final message
  • Recurring internal updates: weekly reports, status notes, handoffs
What moves the number

Four things buyers look at before they price email & calendar.

Buyers want the request-to-resolution sequence in a thread, not the sender. Mailboxes with the reply chain intact and the outcome visible do best.

01
Years of continuous history in one domain. Five years from the same team is worth more than ten scattered mailboxes.
02
Thread completeness. Messages with the reply chain intact and the outcome visible outrank loose single messages.
03
Share of work-related mail. Buyers discount mailboxes dominated by newsletters and notifications.
04
Calendar linkage. Mail that can be matched to meetings and deadlines carries more workflow signal.
In our estimator
1.10weight · 5 of 8

Every record type carries a weight in the estimator behind /estimate, and the weights are published so you can see the work. Email & calendar sits at the middle of the eight.

Indicative range observed across the market for single-company operational data licenses. Not a quote. Actual value depends on buyer demand, data quality, rights, and exclusivity.

Open the estimator →
Before and after

What a de-identified copy keeps, and what it loses.

A fictional record, prepared the way a buyer would receive it. The workflow survives. The people, companies, and identifiers do not.

Replaced or removed before trainingKept: the work itself
FieldYour recordDe-identified copy
FromDana Whitfield <dana@brightline-consulting.example>Person A <person-a@company-01.example>
ToMarcus Oyelaran <m.oyelaran@northgate-logistics.example>Person B <person-b@company-02.example>
SubjectRe: Q3 onboarding scopeRe: Q3 onboarding scope
Sent2024-07-18 09:422024-07, week 3, morning
BodyMarcus, confirming we can start the warehouse audit on Aug 5. I have looped in Priya from our ops team. Can you send the site list by Friday?Person B, confirming we can start the warehouse audit on [date]. I have looped in Person C from our ops team. Can you send the site list by [date]?

Fictional example for illustration. Names, companies, and identifiers are made up; no real record is shown. The signed license specifies the de-identification standard, who performs it, who verifies it, and the remedy if it is missed.

Preparation and rights

Three things to settle before email & calendar go in a manifest.

What gets removed, what gets excluded by rule, and what to confirm about your rights. Your counsel signs off on scope before any buyer sees it.

01

Names, email addresses, phone numbers, and signature blocks are replaced with consistent fictional values, so a thread still reads as one conversation.

02

Personal mail, HR matters, legal threads, and anything flagged by your counsel are excluded by rule before any sample is built.

03

Confirm the mailboxes belong to the company (company domain, company accounts) and check client agreements for confidentiality clauses that cover correspondence.

We help you build the manifest and we ask these questions, but we do not provide legal advice. Whether a specific set of records can be licensed is a decision for your counsel.

Questions owners ask

About licensing email & calendar.

Do buyers read individual emails?

Buyers evaluate a small de-identified sample you approve, then train on the licensed copy as a whole. Nobody is reading your mail for its own sake. What the model learns is the pattern: how a request is phrased, who it goes to, what gets asked back, and how it closes.

What about personal messages in work accounts?

They are excluded by rule. The preparation step filters out mail that is not about company business, along with HR, legal, and medical topics, before a sample exists. You review the rules and the sample before anything is licensed.

Do we need every mailbox, or can we pick?

You pick. Most sellers include the shared and operational mailboxes (sales, support, projects, accounts) and a set of individual accounts whose owners agree. The manifest records which mailboxes and date ranges are in scope, and the license covers only those.

We hunt. You get paid.

Find out what your email & calendar records are worth.

Seven questions. No dataset. First offer in 24 to 48 hours of a complete manifest.

Measured from a complete data manifest. A first offer is a process target, not a guarantee; buyers decide eligibility, price, and terms.